AdvertisingAR/VR
July 1, 2019

What advertising means in the age of Spatial Computing

This article was initially published on E-consultancy Advertisers today are starting to look towards technologies…
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Advertising
June 20, 2019

Fighting ad fraud with App-ads.txt

Lately, the IAB (Interactive Advertising Bureau) has released a new set of guidelines for publishers…
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AdvertisingBusiness
April 28, 2019

How State Farm integrated VR as part of their $1B media plan

State Farm became the first insurance company to buy VR media.The insurance industry is known…
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AdvertisingBusiness
February 25, 2019

How Uber used Admix as part of the biggest campaign in their history

In September 2018, Uber launched the largest campaign in their history.Entitled the "Doors Are Always…
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AdvertisingBusiness
January 30, 2019

How National Geographic used Admix to promote ‘Mars’ Season 2

At the end of last year, National Geographic were looking for an innovative channel to promote…
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Advertising
May 1, 2018

How Brands Can Leverage AR to Boost Our Productivity

This article is Sam Huber's first contribution to VRScout, and was initially published here.   ---…
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AdvertisingAR/VR
April 9, 2018

Why the future of advertising is not about personal data

In the aftermath of the Facebook fallout, times are tough in the advertising industry. Adtech…
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